Sprout Social AI policy evolution

“For more information on information we collect, including the sources we receive information from, review the “ Information Collected and Processed About You ” section. We collect and use these categories of personal information for the business purposes described in the Use of Information section, including to provide and manage our Service. Sprout Social does not generally sell personal information as the term “sell” is traditionally understood. However, through our Influencer Marketing platform, Sprout Social does sell personal information about creators to our customers, as further described in the “ Influencer Marketing Disclosures ” section below. Additionally, to the extent “sale” or “sharing” under the CCPA is interpreted to include advertising technology activities such as those disclosed in the Cookies, similar tracking technology, and analytics section as a “sale” or “sharing,” including the sharing of advertising identifiers, hashed contact information, and conversation information with technology partners for advertising measurement and optimization, we will comply with applicable law as to such activity. Sprout Social discloses the following categories of personal information for commercial purposes: identifiers, demographic information, commercial information, internet activity, geolocation data and inferences. We may disclose each of the foregoing categories of personal information for the business and commercial purposes described in this Privacy Policy to the extent permitted by applicable law to the categories of third parties as described in this Privacy Policy, which may include our service providers and suppliers; our business and marketing partners, including advertising networks, data analytics providers, data brokers, and social”

“12.1. Permitted Disclosures . Sprout Social and its Affiliates may provide your data to third parties if required by law or as permitted by you to provide the Services. Before providing your data to any third party service provider, we will take steps designed to ensure that the third party service provider maintains commercially reasonable data practices for maintaining the confidentiality and security of your data and for preventing unauthorized access to such data. We do not provide your data to third parties for their own marketing purposes.”

“Data Collection and Use. Through the Influencer Marketing platform, Sprout Social collects personal information about creators from various sources, including customer-enabled and authenticated social media accounts and integrations, optional customer contributions to creator profiles, creators who opt in through the platform, and publicly available social media data collected through official social media platform APIs, and makes that information available to its customers for the business purpose of helping them identify, evaluate, and connect with creators for influencer marketing campaigns, including by providing creator profiles, audience insights, and engagement analytics. The following summarizes the categories of personal information collected and sold through the Influencer Marketing platform in the preceding 12 months, the sources from which such information was collected, and the categories of third parties to whom such information was sold.”

“4.3. Third-party Content. You acknowledge and agree that: (a) with respect to any Third-party Content, you act as a data controller and Sprout Social and its Affiliates, as applicable, act as a data processor; (b) if you connect your Subscription Services Account to any of your accounts with a Third-Party Service, you authorize Sprout Social to process any data from the connected accounts of such Third-Party Services on your behalf; and (c) you shall comply with any applicable Third-party Service Terms (including, but not limited to, any applicable developer policies) and any applicable privacy laws in the creation or use of Third-party Content.”

“1. **12.1. Permitted Disclosures**. Sprout Social and its Affiliates may provide your data to third parties if required by law or as permitted by you to provide the Services. Before providing your data to any third party service provider, we will take steps designed to ensure that the third party service provider maintains commercially reasonable data practices for maintaining the confidentiality and security of your data and for preventing unauthorized access to such data. We do not provide your data to third parties for their own marketing purposes.”

“For more information on information we collect, including the sources we receive information from, review the “ Information Collected and Processed About You ” section. We collect and use these categories of personal information for the business purposes described in the Use of Information section, including to provide and manage our Service. Sprout Social does not generally sell personal information as the term “sell” is traditionally understood. However, through our Influencer Marketing platform, Sprout Social does sell personal information about creators to our customers, as further described in the “ Influencer Marketing Disclosures ” section below. Additionally, to the extent “sale” or “sharing” under the CCPA is interpreted to include advertising technology activities such as those disclosed in the Cookies, similar tracking technology, and analytics section as a “sale” or “sharing,” including the sharing of advertising identifiers, hashed contact information, and conversation information with technology partners for advertising measurement and optimization, we will comply with applicable law as to such activity. Sprout Social discloses the following categories of personal information for commercial purposes: identifiers, demographic information, commercial information, internet activity, geolocation data and inferences. We may disclose each of the foregoing categories of personal information for the business and commercial purposes described in this Privacy Policy to the extent permitted by applicable law to the categories of third parties as described in this Privacy Policy, which may include our service providers and suppliers; our business and marketing partners, including advertising networks, data analytics providers, data brokers, and social”

“3. **4.3. Third-party Content.** You acknowledge and agree that: (a) with respect to any Third-party Content, you act as a data controller and Sprout Social and its Affiliates, as applicable, act as a data processor; (b) if you connect your Subscription Services Account to any of your accounts with a Third-Party Service, you authorize Sprout Social to process any data from the connected accounts of such Third-Party Services on your behalf; and (c) you shall comply with any applicable Third-party Service Terms (including, but not limited to, any applicable developer policies) and any applicable privacy laws in the creation or use of Third-party Content.”

“Data Collection and Use. Through the Influencer Marketing platform, Sprout Social collects personal information about creators from various sources, including customer-enabled and authenticated social media accounts and integrations, optional customer contributions to creator profiles, creators who opt in through the platform, and publicly available social media data collected through official social media platform APIs, and makes that information available to its customers for the business purpose of helping them identify, evaluate, and connect with creators for influencer marketing campaigns, including by providing creator profiles, audience insights, and engagement analytics. The following summarizes the categories of personal information collected and sold through the Influencer Marketing platform in the preceding 12 months, the sources from which such information was collected, and the categories of third parties to whom such information was sold.”

“Creator personal information collected through the Influencer Marketing platform is retained for as long as necessary to provide the Influencer Marketing Service to our customers. Creator personal information is deleted or anonymized when it is no longer necessary for this purpose, when the creator submits a valid deletion request, or as otherwise required by applicable law. When Sprout Social receives a verified deletion request related to the Influencer Marketing platform, Sprout Social will direct its service providers and contractors to delete the consumer's personal information as well.”

“The Services are intended for a general audience and are not directed at children under thirteen (13) years of age. Consistent with the federal Children’s Online Privacy Protection Act of 1998 (COPPA), we do not knowingly request personal information from anyone under the age of 13 without requiring parental consent. Any person who provides their personal information to us through our Site or Services represents that they are at least 13 years of age. If you are a parent or guardian and you believe we have collected information from your child in a manner not permitted by law, contact us at privacy@sproutsocial.com . We will remove the data to the extent required by applicable laws. We do not knowingly “sell” or “share,” as those terms are defined under the California Consumer Privacy Act, as amended, the personal information of minors under 16 years old who are California residents. If you are a California resident under 18 years old and registered to use the Service, you can ask us to remove any content or information you have posted on the Service. To make a request, email us at the email address set out in the “ How to Contact Us ” section with “California Under 18 Content Removal Request” in the subject line, and tell us what you want removed. We will make reasonable good faith efforts to remove the post from prospective public view, although we cannot ensure the complete or comprehensive removal of the content and may retain the content as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.”

“- Right to Know. You have the right to request certain information about our data practices in the preceding 12 months, including the categories of personal information we have collected about you, the categories of sources from which the personal information was collected, the categories of personal information disclosed for a business purpose or sold, the categories of third parties to whom the personal information was disclosed, the business or commercial purpose for collecting or selling the personal information, and the specific pieces of personal information we have collected about you.”

“1. **12.1. Permitted Disclosures**. Sprout Social and its Affiliates may provide your data to third parties if required by law or as permitted by you to provide the Services. Before providing your data to any third party service provider, we will take steps designed to ensure that the third party service provider maintains commercially reasonable data practices for maintaining the confidentiality and security of your data and for preventing unauthorized access to such data. We do not provide your data to third parties for their own marketing purposes.”

“We do not knowingly “sell” or “share,” as those terms are defined under the California Consumer Privacy Act, as amended, the personal information of minors under 16 years old who are California residents.”

“3. **4.3. Third-party Content.** You acknowledge and agree that: (a) with respect to any Third-party Content, you act as a data controller and Sprout Social and its Affiliates, as applicable, act as a data processor; (b) if you connect your Subscription Services Account to any of your accounts with a Third-Party Service, you authorize Sprout Social to process any data from the connected accounts of such Third-Party Services on your behalf; and (c) you shall comply with any applicable Third-party Service Terms (including, but not limited to, any applicable developer policies) and any applicable privacy laws in the creation or use of Third-party Content.”

“3. **4.3. Third-party Content.** You acknowledge and agree that: (a) with respect to any Third-party Content, you act as a data controller and Sprout Social and its Affiliates, as applicable, act as a data processor; (b) if you connect your Subscription Services Account to any of your accounts with a Third-Party Service, you authorize Sprout Social to process any data from the connected accounts of such Third-Party Services on your behalf; and (c) you shall comply with any applicable Third-party Service Terms (including, but not limited to, any applicable developer policies) and any applicable privacy laws in the creation or use of Third-party Content.”

“We do not knowingly “sell” or “share,” as those terms are defined under the California Consumer Privacy Act, as amended, the personal information of minors under 16 years old who are California residents.”

“To opt out of us using your data for Matched Ads, please click the “ [**Do Not Sell or Share My Personal Information**](https://sproutsocial.com/do-not-sell/)” link. You can also set your browser to send a Global Privacy Control signal that communicates to us that you would like to opt-out of Matched Ads. Please note that opting out of Matched Ads does not mean that you will stop seeing ads. You will still see ads related to the Services, but you will stop receiving ads that are personalized to you.”

“3. **4.3. Third-party Content.** You acknowledge and agree that: (a) with respect to any Third-party Content, you act as a data controller and Sprout Social and its Affiliates, as applicable, act as a data processor; (b) if you connect your Subscription Services Account to any of your accounts with a Third-Party Service, you authorize Sprout Social to process any data from the connected accounts of such Third-Party Services on your behalf; and (c) you shall comply with any applicable Third-party Service Terms (including, but not limited to, any applicable developer policies) and any applicable privacy laws in the creation or use of Third-party Content.”