Klaviyo policy evolution
Before/after stance changes across captured policy versions, with exact citations. If no before/after delta is available yet, AIRIN shows the latest citation-backed stance events instead.
No before/after stance delta is available for this filter yet. Latest citation-backed stance events are shown below.
Jul 10, 2026privacyhigh
content license
Latest stance: sublicensable or transferable
“7.1. Customer Data. Customer Data, and all worldwide Intellectual Property Rights therein, is, as between Klaviyo and Customer, the exclusive property of Customer. Customer grants Klaviyo a non-exclusive, sublicensable, transferable, worldwide, royalty-free and fully paid license to process and use the Customer Data as necessary for purposes of providing the Services and as otherwise permitted in this Agreement. Customer warrants that Customer is the owner or legal custodian of, or otherwise has the right and has or will obtain the necessary permissions, valid consents and releases to lawfully transmit, store and use all Customer Data in connection with the Services and to grant the rights granted to Klaviyo under this Agreement. 7.2. Feedback. In the event that Customer or its Authorized Users provide any comments or suggestions in connection with the Services, whether written or oral (collectively, the “ Feedback ”), Klaviyo, in its sole discretion, shall be entitled to use the Feedback without restriction, and such Feedback will not be treated as confidential to Customer. Customer hereby grants Klaviyo, on behalf of itself and its Authorized Users, a worldwide, non-exclusive, irrevocable, perpetual, royalty-free right and license to incorporate the Feedback into Klaviyo products and services. 7.3. Aggregated Data. Klaviyo may collect and derive from Customer Data aggregated data that does not identify Customer, any third-party entity or any natural persons (“ Klaviyo Derived Data ”), and use and disclose such Klaviyo Derived Data for Klaviyo’s legitimate business purposes, which may include but is not limited to Services improvement, service and product development, research and marketing .”
Open citationJul 10, 2026privacymedium
content license
Latest stance: broad license
“7.1. Customer Data. Customer Data, and all worldwide Intellectual Property Rights therein, is, as between Klaviyo and Customer, the exclusive property of Customer. Customer grants Klaviyo a non-exclusive, sublicensable, transferable, worldwide, royalty-free and fully paid license to process and use the Customer Data as necessary for purposes of providing the Services and as otherwise permitted in this Agreement. Customer warrants that Customer is the owner or legal custodian of, or otherwise has the right and has or will obtain the necessary permissions, valid consents and releases to lawfully transmit, store and use all Customer Data in connection with the Services and to grant the rights granted to Klaviyo under this Agreement. 7.2. Feedback. In the event that Customer or its Authorized Users provide any comments or suggestions in connection with the Services, whether written or oral (collectively, the “ Feedback ”), Klaviyo, in its sole discretion, shall be entitled to use the Feedback without restriction, and such Feedback will not be treated as confidential to Customer. Customer hereby grants Klaviyo, on behalf of itself and its Authorized Users, a worldwide, non-exclusive, irrevocable, perpetual, royalty-free right and license to incorporate the Feedback into Klaviyo products and services. 7.3. Aggregated Data. Klaviyo may collect and derive from Customer Data aggregated data that does not identify Customer, any third-party entity or any natural persons (“ Klaviyo Derived Data ”), and use and disclose such Klaviyo Derived Data for Klaviyo’s legitimate business purposes, which may include but is not limited to Services improvement, service and product development, research and marketing .”
Open citationJul 10, 2026privacyhigh
content license
Latest stance: sublicensable or transferable
“7.1. Customer Data. Customer Data, and all worldwide Intellectual Property Rights therein, is, as between Klaviyo and Customer, the exclusive property of Customer. Customer grants Klaviyo a non-exclusive, sublicensable, transferable, worldwide, royalty-free and fully paid license to process and use the Customer Data as necessary for purposes of providing the Services and as otherwise permitted in this Agreement. Customer warrants that Customer is the owner or legal custodian of, or otherwise has the right and has or will obtain the necessary permissions, valid consents and releases to lawfully transmit, store and use all Customer Data in connection with the Services and to grant the rights granted to Klaviyo under this Agreement.”
Open citationJul 10, 2026privacymedium
content license
Latest stance: broad license
“7.1. Customer Data. Customer Data, and all worldwide Intellectual Property Rights therein, is, as between Klaviyo and Customer, the exclusive property of Customer. Customer grants Klaviyo a non-exclusive, sublicensable, transferable, worldwide, royalty-free and fully paid license to process and use the Customer Data as necessary for purposes of providing the Services and as otherwise permitted in this Agreement. Customer warrants that Customer is the owner or legal custodian of, or otherwise has the right and has or will obtain the necessary permissions, valid consents and releases to lawfully transmit, store and use all Customer Data in connection with the Services and to grant the rights granted to Klaviyo under this Agreement.”
Open citationJul 10, 2026privacyhigh
content license
Latest stance: sublicensable or transferable
“3.1. Access. Subject to the terms and conditions of the Agreement, Klaviyo grants Customer a non-exclusive, non-transferable, non-sublicensable, revocable right to access and use the Services during the Term. Customer may permit its Authorized Users to use the Services provided that Customer shall be responsible for each Authorized User’s compliance with the Agreement.”
Open citationJun 17, 2026privacyhigh
content license
Latest stance: sublicensable or transferable
“7.1. Customer Data. Customer Data, and all worldwide Intellectual Property Rights therein, is, as between Klaviyo and Customer, the exclusive property of Customer. Customer grants Klaviyo a non-exclusive, sublicensable, transferable, worldwide, royalty-free and fully paid license to process and use the Customer Data as necessary for purposes of providing the Services and as otherwise permitted in this Agreement. Customer warrants that Customer is the owner or legal custodian of, or otherwise has the right and has or will obtain the necessary permissions, valid consents and releases to lawfully transmit, store and use all Customer Data in connection with the Services and to grant the rights granted to Klaviyo under this Agreement. 7.2. Feedback. In the event that Customer or its Authorized Users provide any comments or suggestions in connection with the Services, whether written or oral (collectively, the “ Feedback ”), Klaviyo, in its sole discretion, shall be entitled to use the Feedback without restriction, and such Feedback will not be treated as confidential to Customer. Customer hereby grants Klaviyo, on behalf of itself and its Authorized Users, a worldwide, non-exclusive, irrevocable, perpetual, royalty-free right and license to incorporate the Feedback into Klaviyo products and services. 7.3. Aggregated Data. Klaviyo may collect and derive from Customer Data aggregated data that does not identify Customer, any third-party entity or any natural persons (“ Klaviyo Derived Data ”), and use and disclose such Klaviyo Derived Data for Klaviyo’s legitimate business purposes, which may include but is not limited to Services improvement, service and product development, research and marketing .”
Open citationJun 17, 2026privacymedium
content license
Latest stance: broad license
“7.1. Customer Data. Customer Data, and all worldwide Intellectual Property Rights therein, is, as between Klaviyo and Customer, the exclusive property of Customer. Customer grants Klaviyo a non-exclusive, sublicensable, transferable, worldwide, royalty-free and fully paid license to process and use the Customer Data as necessary for purposes of providing the Services and as otherwise permitted in this Agreement. Customer warrants that Customer is the owner or legal custodian of, or otherwise has the right and has or will obtain the necessary permissions, valid consents and releases to lawfully transmit, store and use all Customer Data in connection with the Services and to grant the rights granted to Klaviyo under this Agreement. 7.2. Feedback. In the event that Customer or its Authorized Users provide any comments or suggestions in connection with the Services, whether written or oral (collectively, the “ Feedback ”), Klaviyo, in its sole discretion, shall be entitled to use the Feedback without restriction, and such Feedback will not be treated as confidential to Customer. Customer hereby grants Klaviyo, on behalf of itself and its Authorized Users, a worldwide, non-exclusive, irrevocable, perpetual, royalty-free right and license to incorporate the Feedback into Klaviyo products and services. 7.3. Aggregated Data. Klaviyo may collect and derive from Customer Data aggregated data that does not identify Customer, any third-party entity or any natural persons (“ Klaviyo Derived Data ”), and use and disclose such Klaviyo Derived Data for Klaviyo’s legitimate business purposes, which may include but is not limited to Services improvement, service and product development, research and marketing .”
Open citationJun 17, 2026privacyhigh
content license
Latest stance: sublicensable or transferable
“3.1. Access. Subject to the terms and conditions of the Agreement, Klaviyo grants Customer a non-exclusive, non-transferable, non-sublicensable, revocable right to access and use the Services during the Term. Customer may permit its Authorized Users to use the Services provided that Customer shall be responsible for each Authorized User’s compliance with the Agreement.”
Open citationJun 17, 2026privacyhigh
content license
Latest stance: sublicensable or transferable
“7.1. Customer Data. Customer Data, and all worldwide Intellectual Property Rights therein, is, as between Klaviyo and Customer, the exclusive property of Customer. Customer grants Klaviyo a non-exclusive, sublicensable, transferable, worldwide, royalty-free and fully paid license to process and use the Customer Data as necessary for purposes of providing the Services and as otherwise permitted in this Agreement. Customer warrants that Customer is the owner or legal custodian of, or otherwise has the right and has or will obtain the necessary permissions, valid consents and releases to lawfully transmit, store and use all Customer Data in connection with the Services and to grant the rights granted to Klaviyo under this Agreement.”
Open citationJun 17, 2026privacymedium
content license
Latest stance: broad license
“7.1. Customer Data. Customer Data, and all worldwide Intellectual Property Rights therein, is, as between Klaviyo and Customer, the exclusive property of Customer. Customer grants Klaviyo a non-exclusive, sublicensable, transferable, worldwide, royalty-free and fully paid license to process and use the Customer Data as necessary for purposes of providing the Services and as otherwise permitted in this Agreement. Customer warrants that Customer is the owner or legal custodian of, or otherwise has the right and has or will obtain the necessary permissions, valid consents and releases to lawfully transmit, store and use all Customer Data in connection with the Services and to grant the rights granted to Klaviyo under this Agreement.”
Open citationGenerated from live stance events. Informational only, not legal advice.