subprocessors data sharing · Privacy Policy
BaseFrame policy finding
“The Meta Pixel may share your IP address, browser information, page URL, interaction events, and the Meta browser cookies (_fbp, _fbc) with Meta. Meta may combine this information with other data they collect about you. We also pass your Clerk user identifier (after sign-in) as an “external_id” to help Meta match events across devices. You can manage your Meta ad preferences at facebook.com/settings?tab=ads . Meta Conversions API (CAPI): In addition to the browser-side Pixel, we send certain conversion events to Meta server-side via the Meta Conversions API. This includes event types such as Lead (demo request), CompleteRegistration (signup), DownloadStarted (desktop app download), Subscribe (subscription started), and Purchase (subscription payment). For each event, we send the event name, a unique event identifier (used for de-duplication with the browser Pixel), the page URL, an action source, and user-data fields that we hash with SHA-256 before transmission: email address, phone number (when provided), first and last name (when provided), Clerk user identifier (“external_id”), country code, and the Meta browser cookies (_fbp, _fbc) when they exist. We also include the request IP address and user agent. Meta uses these events for ad delivery optimization, conversion measurement, and audience building. Limited Data Use (LDU): For visitors whose IP indicates California or another applicable jurisdiction, we instruct Meta to process events under their Limited Data Use mode, which restricts Meta’s secondary use of the data per CCPA/CPRA requirements. ”
- Document
- Privacy Policy
- Captured
- 2026-07-19
- Location
- § 5 (Cookies and Other Tracking Technologies)
- Snapshot SHA-256
- 789e8a899c2b6d5b28bf7ca8472c96d3f976d7ec37656b6d8a3bbeb34a3a2051
Informational only, not legal advice. Terms change; verify the source and capture date.