Turn this comparison into procurement-ready diligence
Free shows today's risk. A Stack Audit gives you a citable, verbatim-sourced PDF across your whole AI stack — and flags the moment a vendor's terms change.
SIDE-BY-SIDE · 2 OF 3
Two platforms.
Same questions.
Leonardo.AI
IMAGE / VIDEO / AUDIO GENERATION
PROMPT
Users retain ownership of prompts. Leonardo's ToS grants Leonardo a worldwide, royalty-free, sublicensable license to use, reproduce, and display user prompts and generated images.
OUTPUT
Users own outputs generated on paid plans. Free plan outputs are licensed under Creative Commons and restricted for commercial use.
TRAINING
Leonardo may use community-generated images and prompts to train and fine-tune its AI models, particularly images shared to the community feed.
COMMERCIAL
Commercial use requires a paid subscription. Paid plan outputs can be used commercially subject to content policy restrictions.
162 verified findings across the displayed surfaces.
Shopify Magic
MARKETING / CONTENT
PROMPT
Shopify does not take ownership of user-submitted Materials but requires a broad, transferable, royalty-free license including the right to create derivative works.
OUTPUT
AI output ownership is not explicitly addressed in Shopify's general terms. The broad license Shopify claims over all Materials may extend to AI-generated content.
TRAINING
Shopify requires a broad license grant over all merchant-submitted Materials (Section 8.1). For Shopify Magic specifically, the 'Enhanced Services' section (Section 9.2) allows Shopify to use customer interaction data from your store, other merchants, and Shopify itself to enhance AI-powered features (called 'Shopify Network Intelligence'). This is opt-out — merchants can disable Shopify Network Intelligence at admin.shopify.com/settings/privacy. Shopify's feedback is also licensed without compensation (Section 10).
COMMERCIAL
Shopify merchants use AI-generated content commercially by design. The platform's purpose is commercial; however, Shopify itself can also use merchant content for promotion.
169 verified findings across the displayed surfaces.
Empty Comparison Slot
AIRIN SUMMARY
Leonardo.AI carries highly permissive license terms; Shopify Magic carries highly permissive license terms.FOR ENTERPRISE: LEONARDO.AI NOT RECOMMENDED · SHOPIFY MAGIC NOT RECOMMENDED
↳ Compliance surfaces · side by side
⚡ INTERACTIVE RISK COMPARISON HEATMAP
| RISK SURFACE | LEONARDO.AI | SHOPIFY MAGIC |
|---|---|---|
| PPrompt Ownership | ||
| OOutput Ownership | ||
| TModel Training | ||
| CCommercial Use | ||
| DData Privacy | ||
| $Tier Differences |
* Click any cell in the heatmap matrix to scroll directly to its verbatim policy citations below.
📂 Intellectual Property & Model Training
P
SURFACE 01
Prompt Ownership
Leonardo.AI
MEDHIGH
Users retain ownership of prompts. Leonardo's ToS grants Leonardo a worldwide, royalty-free, sublicensable license to use, reproduce, and display user prompts and generated images.
“**8.8** If you (if you are an individual) or any of your personnel have any Moral Rights in any material provided, used or prepared in connection with these Terms, you agree to (and will procure that your personnel) consent to our use or infringement of those Moral Rights.”
Shopify Magic
MEDHIGH
Shopify does not take ownership of user-submitted Materials but requires a broad, transferable, royalty-free license including the right to create derivative works.
“ Anything you upload remains yours (if it was yours) and is your responsibility, but Shopify can use and publish the things you upload.”
O
SURFACE 02
Output Ownership
Leonardo.AI
MEDHIGH
Users own outputs generated on paid plans. Free plan outputs are licensed under Creative Commons and restricted for commercial use.
“**8.9** Due to the nature of our technology, and artificial intelligence in general, outputs may not be unique, and other users may receive similar Outputs from the Services. Your ownership above does not extend to other users’ Outputs.”
Shopify Magic
HIGH
AI output ownership is not explicitly addressed in Shopify's general terms. The broad license Shopify claims over all Materials may extend to AI-generated content.
No citation available
T
SURFACE 03
Model Training
Leonardo.AI
MED⚠ CAUTIONHIGH
Leonardo may use community-generated images and prompts to train and fine-tune its AI models, particularly images shared to the community feed.
“For Service improvement (including analytics and machine learning):** We may analyse your Content and related data in your account to improve the Service, and to train our algorithms, models, and AI products and services using machine learning to develop, improve and provide our…”
By default, user content is used for model training. Opt-out requires a paid subscription and use of the private generation mode — free-tier users have no opt-out.
Shopify Magic
MED⚠ CAUTIONHIGH
Shopify requires a broad license grant over all merchant-submitted Materials (Section 8.1). For Shopify Magic specifically, the 'Enhanced Services' section (Section 9.2) allows Shopify to use customer interaction data from your store, other merchants, and Shopify itself to enhance AI-powered features (called 'Shopify Network Intelligence'). This is opt-out — merchants can disable Shopify Network Intelligence at admin.shopify.com/settings/privacy. Shopify's feedback is also licensed without compensation (Section 10).
“Enhanced Services are powered by Shopify Network Intelligence, which securely uses your customer data alongside data from other merchants and from Shopify to protect, grow, and improve your business. When you receive Shopify Enhanced Services, you should ensure you meet privacy r…”
Shopify uses merchants' customer data in a cross-merchant intelligence network. While an opt-out is available, it is not opt-in by default. Merchants bear responsibility for ensuring their own privacy compliance when using these Enhanced Services.
C
SURFACE 04
Commercial Use
Leonardo.AI
LOW⚠ CAUTIONHIGH
Commercial use requires a paid subscription. Paid plan outputs can be used commercially subject to content policy restrictions.
“**(f)** Use our Platform in any way that involves service bureau use, outsourcing, renting, reselling, sublicensing, concurrent use of a single user login, or time-sharing;”
Shopify Magic
MEDHIGH
Shopify merchants use AI-generated content commercially by design. The platform's purpose is commercial; however, Shopify itself can also use merchant content for promotion.
“ You can purchase our Themes to use for one Store at a time. You are free to modify our Themes, but do not infringe upon the intellectual property rights of others, including the designer. For Theme-related problems, contact the designer. Note that Themes may disappear over time…”
📂 Data Privacy & Governance
D
SURFACE 05
Data Privacy
Leonardo.AI
MED⚠ CAUTIONHIGH
—
“We will retain your personal information for as long as your account is active or as needed to provide you with the Service or for as long as we have a valid purpose to do so. In particular, we may retain your information as necessary to comply with our legal obligations, resolve…”
Retention is tied to open-ended criteria including 'valid purpose' and 'enforce our agreements'. Backup copies may be retained indefinitely until deletion is technically possible, with no stated maximum retention period.
Shopify Magic
MED⚠ CAUTIONHIGH
All merchants subject to same ToS. Shopify Plus / enterprise merchants may have supplemental Data Processing Agreements. Section 9.15 notes Agentic Storefronts have supplemental terms.
“If you receive Enhanced Services, you are required to include a link to Shopify's Consumer Privacy Policy in your privacy policy, and to post a link to your privacy policy prominently in your Store. The content of your terms of service and privacy policy must also (i) disclose t…”
Merchants must make specific disclosures in their own privacy policies and terms about Shopify's data collection and third-party sharing, creating ongoing compliance obligations that may require legal review.
$
SURFACE 06
Tier Differences
Leonardo.AI
LOWHIGH
—
“**4.1** Once you have created your Account, you may choose a Subscription. The Subscriptions we offer will be set out on our Platform, including details of each Subscription’s features and limitations, Subscription Fees and Subscription Periods.”
Shopify Magic
LOWHIGH
All merchants subject to same ToS. Shopify Plus / enterprise merchants may have supplemental Data Processing Agreements. Section 9.15 notes Agentic Storefronts have supplemental terms.
“ 9.2 Enhanced Services ”